I always found it interesting how the flooring industry changes to fit the needs of customers in a good way. After selling all types of flooring from solid to engineered hardwood somehow the main stream products always seem to float to the top. A few years ago laminate flooring was the big king on the block followed by bamboo then cork flooring has settled in for a long haul. So with distributors and manufactures catering to the demands of the Eco-friendly customer why not ride the big train help the environment Oh and yeah make some $money$ while your a it.
Selling “Green Floors” can be tricky for the average sales person when it comes to what information they need to know about the products. There is a lot involved in selling green floors other than size, installation techniques, and what adhesive to use. A good Green Flooring sales person needs to know how this floor will act in any environment, how the product is made, what its made of, educate themselves about it’s temperaments, stability, and the main point what makes this “Green Floor” well Green. Tell the story and they will buy!
With so many choices in the market from all over the world today has never been a better time to show your customer the real advantages of Eco-flooring for their home. I had a few dealers say “Well we just don’t sell many green floors around here” so I looked around their showroom and low-and-behold they didn’t have any. Sure the dealer had a few Bamboo deck boards laying around but, to really win with this type of floor the more you have to offer the better.
Cork Flooring, Reclaimed flooring, Bamboo Flooring, FSC Certified and more these floors will give your customer a good selection to choose from. Find green flooring products from quality manufactures that you can trust and stick by the rules of a truly green product. Many flooring distributors are loaded with great products and can deliver in a prompt time frame to help ease the installation process.
Reclaimed flooring is another big factor when it comes to a truly green floor. It’s a beautiful and sustainable resource for any home or project even wall, ceilings, and decks. Reclaimed Heart Pine, Oak, Hickory, and walnut can be found at a lot of private mills throughout the United States. And the best thing of all it tells a great story behind every board.
With the economy today there is no reason to pass up selling “Green Flooring” and missing sales.
Sell Green, Sell Smart and help the environment..
